I just bought this Phillipe Starck watch. I’ve been a big fan of his for years, and this is my second watch I’ve owned that was designed by him. While I love the look, I hate setting the thing. The best tutorial I found on how to set the time is here: Gadgets Page » Ask Laura: How to Set a Phillipe Starck Watch. I am going to extract the key point from her post, because I am half afraid it will get dropped and I won’t be able to find it again.
The button on the bottom left controls the mode. When you push this button one of the four modes will flash (TIM 1, TMR, ALM 1, or CHRO). Push the mode button until TIM 1 flashes. Now, you are in Time 1 Mode. You should be able to see the time, seconds and date on the face of the watch.
Hold down the mode button until the hour starts flashing. You can now set your time. The top right hand button will move you from hours to minutes to date, etc. The bottom right hand button will change the digits. When you have set it correctly, you can press the mode button (bottom left hand button) and it will start acting like a normal watch again.
In normal time mode, you can switch to TIM 2 by pressing and holding the bottom right hand button and set the dual time in the same manner.