One of the reasons McDonald’s doesn’t offer more variety…

…is that it’s expensive for the franchisees, as this article shows: McDonald’s franchisees are furious – Business Insider. I hadn’t thought of it from the perspective, but it makes sense. McDonald’s restaurants are just part of a complex food chain (so to speak). Making changes takes an awful lot, and the cost implications are huge. If this is truly the case for McDonald’s, they may have passed their hey day.

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