This is the story about an author (Bissinger) and his book (“After Friday Night Lights”) and what happened to him when he got caught up in the Book Wars (Byliner Takes Bissinger’s E-Book Off Amazon – NYTimes.com).
The whole story is worth a read, including this particular paragraph:
Apple, which had been looking to get into shorter works in a digital format, decided to include e-books in a promotion that it does with Starbucks. It selected Mr. Bissinger’s digital sequel as a Pick of the Week, giving customers a code they could redeem online for the book. (Mr. Bissinger said he still received a royalty of $1.50 for each copy sold.)
Amazon interpreted the promotion as a price drop and lowered its price for “After Friday Night Lights” to exactly zero. Byliner withdrew the book from Amazon’s shelves, saying it did so to “protect our authors’ interest.”
Alot of people who love to read and love to write books will be dismayed by this and think: this can’t be happening. But it is, and it will get worse.