Why? Because as Austin Kleon points out, it is the shortest month. Even this year, when we have a leap year.
It’s also a better month to go to the gym, because all the people who made resolutions have dropped off.
In the northern hemisphere it’s cold and dark, which makes it a perfect time to resolve to read more.
If you want to diet or not drink or not smoke for a month, why not pick the shortest month.
And hey, if you need a calendar to keep track of how well you are doing, go here: 29-day challenge – Austin Kleon.
P.S. You get an extra day this year, and it falls on a weekend! Use it to do something you don’t normally have time for!