On the new Apple watches, from SE to Ultra

So Apple released its latest round of products recently, including the new Apple Watches. My two cents? They seem to be going after a bigger market with the watch, for on one hand (wrist?) you have the new high end Ultra while on the other you have the new low cost SE. Maybe there’s only so much of a market for such digital devices: Apple is looking to see just how big that is. Good on them. I can’t ever see me getting the high end version, but I’ve always been a fan of Apple’s SE products so maybe that watch is in my future.

For more on things Apple, here’s something on Apple Watch cases. Here’s a piece on the psychology of Apple packaging.

For fans of all things Apple, here’s a story on the design tools of John Ive.

Finally, for those of you with old iPhones, you will want to read about this on
new security patches.

P.S. I’ve been writing about the Apple Watch since it came out in 2014 (?). You can read more here.

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