Social media is in a funny period these days. For one thing, the “old” social media seems to have plateaued and is not yielding big results. For example, Ms Ellish’s Millions of Followers did not result in big book sales. Nor did Mr. Timberlake’s social media fans. No doubt their books suffered for many reasons, but one time social media could be the thing to propel them to success. Not any more.
It’s been long known that Facebook has been struggling to maintain its young users. It seems the same is now true for another part of Facebook/Meta: Instagram. It’s not that people have given up on social media. For example, there are new contenders, like Twitch and Discord. Perhaps Meta will buy them to stay fresh, just like they bought Instagram and WhatsApp. Meanwhile, Meta plans to remove thousands of sensitive ad-targeting categories. The more things change….
Before I close, if you still use RSS like I do (with the Feedly app), here are the Top Toronto RSS Feeds.
(Image from NYTimes)